Consumers need understandably want more food informative on the labeling：

• Whether the product has been defrosted and the date of minimum durability.
• Pre-packed products must display the “best before” or “use by” dates, but non pre-packed products will still vary by country.
• Commercial and scientific names will help those when buying food in a Chinese language.

Retailers and mass caterers are invited to display voluntary information, as well as information of an environmental, ethical or social nature. Many importers and exporters businesses have already prepared their new labels and see the changes as an opportunity to better differentiate their products whilst helping their consumers make more informed choices.